How to Perform a Technical SEO Audit Step by Step

How to Perform a Technical SEO Audit Step by Step

Blog Article

Introduction: The Revolutionary Impact of Technical SEO Audits

Even with the best content in the world, Google may never rank your website if it is not structurally sound. A technical SEO audit can help with that. In contrast to content audits or backlink analyses, a technical audit thoroughly examines the structure, operation, and user and search engine optimization of your website.

 

Whether you are a digital marketer, business owner, or SEO novice, this tutorial will show you how to do a technical SEO audit step-by-step so your website can perform better, load faster, and rank higher.

 

A Technical SEO Audit: What Is It?

 

The technical infrastructure of your website is thoroughly examined in a technical SEO audit. Finding problems that could hinder search engines' ability to effectively crawl, index, or rank your website is the aim.

 

Consider it your website's equivalent of a health examination.

 

It includes:

 

Speed of the site

 

Reactivity on mobile devices

 

Both indexability and crawlability

 

Security and HTTPS

 

Data that is structured

 

Technical mistakes (such as duplicate information or broken links)

 

Equipment You will Need

 

Get your tools together before you begin. These resources will assist you in conducting an exhaustive audit:

 

Google Search Console

 

Analytics by Google

 

Frog Screaming SEO Spider

 

Ahrefs or SEMrush

 

PageSpeed Insights

 

GTmetrix

 

Yoast SEO (for WordPress sites)

 

Sitebulb or DeepCrawl (for enterprise-level audits)

 

???? Step-by-Step Technical SEO Audit Guide

 

Step 1: Check Crawlability with Screaming Frog or Sitebulb

 

If search engines can’t crawl your site, they can’t rank it.